The 31st Starpower EXPO will be the Largest as it Returns with Never Before Seen Technology


DALLAS, TEXAS, November 16, 2015- The nationally hailed Starpower EXPO returns November 20th through the 22nd.  The event features consumer electronics technology that has never been seen by the general public, including Sony’s 4K UHD Laser projector, Kaleidescape’s Strato movie player the world’s first and only 4K Ultra HD high-dynamic-range movie player, a $60,000 pair of James Loudspeaker speakers which are one of only two pairs in the world and the all-new Sonos Play:5 among hundreds of other new products never before available. This event features representatives from the top manufacturers across the globe that will be present to give in-store demonstrations and consultations.


Once again, Ed Kellum & Son Appliances will also be included in this national event, showing off appliance brands Sub Zero, Thermador, Viking, Wolf, Jenn-Air, Whirlpool, outdoor cooking from Alfresco and even an entirely new “Live” Kitchen from Bosch alongside existing cooking live cooking demos from all manufacturers.


The Starpower EXPO 2016 will take place at the 15,000 square foot North Dallas showroom located at 15340 North Dallas Parkway Suite 1000, Dallas, Texas 75248. In addition, a 2,000 square foot tent has been erected to house the overflow of featured inventory. Doors will be open on November 20th and 21st from 10am to 8pm and November 22rd from 12pm to 6pm.  All other regional Starpower stores, located at Knox & Cole and in Southlake, will be closed during this special weekend. All stores will re-open for regular business hours on Monday, November 23rd. “Starpower Expo now draws customers from all over the United States. It is remarkable how the event that started in 2001 now hosts thousands of people making purchases on the hottest technology.” Said David Pidgeon, President and CEO of Starpower. Pidgeon continued “it is Starpower’s biggest event and there is simply nothing else like it.”


Starpower added millions of dollars of special buys for this event in anticipation of a record weekend. EXPO deals include a 50” 1080P LED TV for $298, two 100% custom leather chairs for $999, a Sony HD projector for $388- with a free 110” screen and hundreds of amazing buys. In addition to the daily EXPO deals, customers can take advantage of a 32” HD flat screen for $99 on Saturday only, available to the first 30 customers through the doors. Customers who spend $2000 or more on leather, projectors, home theaters or electronics will receive a pair of Platinum Level tickets to a Dallas Mavericks’ home game (select seats, select games, one pair per household, no cash value).


Special appearances from Hall of Famers Tony Dorsett, Friday 2pm-3pm and Tim Brown, Friday 4pm-5pm. Shoppers or visitors to the event are advised to arrive early as there will be hundreds waiting to enter the location.





It’s HERE! The Nationally acclaimed Starpower EXPO 2016

Don’t miss our best prices of the year. Come see us at our North Dallas Showroom, 15340 North Dallas Parkway, Suite 1000 Dallas, TX 75248:

• Friday, November 20, 10am – 8pm

• Saturday, November 21, 10am-8pm

• Sunday, November 22, 12pm-6pm

This is your opportunity to explore and experience the latest cutting-edge technology first! Meet and deal directly with over 50 electronics and appliance manufacturers. See new prototype products, mixed with ridiculous prices on thousands of items that no one can match. We’ve added millions of dollars of special buys for this event! There is even a tent that is erected to hold the additional inventory and closeout specials. This event is so big that we’re closing our other Starpower locations for 3 days. For those of you that have never been to one of these, I can assure you, there is nothing else like it anywhere.

Starpower EXPO 2015 - Crowds

When was the first Starpower EXPO?

The first Starpower EXPO occurred fifteen years ago in 1999. We were looking for a way to get our manufacturers to bring in future technology that was not yet available. In 2001, Mark Cuban came out to the Starpower EXPO to see the various HDTV sets (which was at the time just coming available). He helped promote the technology. He ended up spending most of Saturday speaking to people, meeting manufacturers and seeing extremely innovative electronics.

Will the other Starpower locations be open for business November 20th - November 22nd?

The North Dallas location will be the only store open, all other locations will re-open on Monday, November 23rd.


Will there be any special guest appearances?

Yes! Meet Hall-of-Famers Tony Dorsett and Tim Brown on Friday!

Tony Dorsett: Friday 2PM – 3PM
Tim Brown:    Friday 5PM – 6PM


What can I expect to see?

All of the latest cutting edge technology from top manufacturers and unbelievable prices on thousands of items!


Who will be there to help guide me?

There will representatives from all the top manufacturers and Starpower sales associates will be on hand to help answer all your questions.


Can I get my purchases delivered the same day?

If you purchase your items before 2pm on Friday, Saturday or Sunday it will be delivered the same day! We will not deliver the same day after 2pm. All purchases must be made in-store on in stock merchandise and paid in full by 2pm. We will deliver to a 20-mile radius of our North Dallas showroom.


What payment do you accept?

We accept credit card and cash.


Where can I find the 2016 EXPO deals?

Sign up below to be the first to learn about our 2016 EXPO deals.



Where is the North Dallas showroom?


North Dallas Showroom:

15340 North Dallas Parkway, Suite 1000
Dallas, TX 75248

Partners Card 2015


Celebrate 20 Years of Starpower and Save an extra 20% with Partners Card! For 20 years, Starpower has continued to grow while other retailers like Circuit City, Ultimate Electronics, Tweeter, Incredible Universe and CompUSA have slowly gone out of business. The best part: Starpower gives back!

Starpower is a proud sponsor of Partners Card benefitting The Family Place, Dallas’ largest domestic violence agency. When you purchase a Partners Card, 100% of your card purchase goes directly to supporting survivors of family violence.

At Starpower, your Partners Card can help you save up to 20% on hundreds of items that are rarely or never discounted. It’s great to know that not only are helping a great cause but you’re also getting an incredible deal for yourself!


What is Partners Card?

Partners Card is the only sale where you truly save.  That is, save lives and support the critical work of The Family Place.

Partners Card is the signature fundraiser for The Family Place, one of the longest-serving family violence service providers in the state. The Partners Card effort has raised over $13 million to help break the cycle of domestic violence in our community.

How does Partners Card work?

  • Go into any Starpower location between October 30th and November 8th!
  • Purchase a Partners Card ($70) – 100% of your card purchase goes directly to supporting survivors of family violence.
  • Use your Partners Card to save up to 20% on your Starpower purchases.
  • Get up to 20% off of custom leather seating, audio, security, accessories, the latest in home automation, and the best brands… ALL with Partners Card savings!
  • Get up to 10% off video electronics.
  • You can also enjoy saving and shopping at hundreds of retailers in the Metroplex.

Where do I pick up my Partners Card?

  • Any Starpower location: North Dallas on the Tollway, Uptown at Knox & Cole or Southlake across from Town Square.


Above discounts apply at Starpower only; not available on appliance purchase at Ed Kellum & Son. UMRP and UPP priced products are excluded. Visit a Starpower showroom near you for more details on Partners Card. Our team of experts will help answer any questions you may have about Partners Card as well as helping you find the perfect holiday gifts for friends, family or yourself. Request a quote below.

Starpower and Partners Card. Saving lives and supporting the critical work of The Family Place.

Request a Quote

We’re celebrating our 20th Anniversary at Starpower!

Remember Circuity City? Ultimate Electronics? Tweeter? Incredible Universe? CompUSA? Those old retailers relied too heavily on pricing, crazy specials and gimmicks to get you to buy from them. That’s how it used to be. Now those guys are no longer in business.

At Starpower, we found a better way. For 20 years, we’ve continued to provide customers with the latest, highest quality electronics at the best prices from brands like Sony, Samsung, Sonos, Epson, URC, Crestron, Martin Logan, Paradigm and even the finest in leather seating. We continue to offer fast delivery and our famous 5-star custom installations. Most importantly of all, we offer the best quality service thanks to our knowledgeable and experienced sales staff and state-of-the-art interactive showrooms. You get all the information you need plus the ability to try out your purchases before you buy. That’s why people keep coming back!

Take a look at some of Starpower’s History:

In 1995, Starpower Home Entertainment Systems, Inc. is born and opens at Oaks Lawn.



In 1997, our flagship location in Prestonwood first opens its doors on the North Dallas Tollway at Beltline and Arapaho. During this time, DVD’s became available in the U.S. making VHS obsolete. A typical DVD player had cost $500 and was in limited production much like when 4K Ultra HD was introduced.



In 2001, Starpower hosts the first manufacturer’s Expo called the HD EXPO! North Dallas has become very familiar with the bi-annual Starpower EXPO which has hosted thousands of people over the 3 day period, showed off the newest technology and offered significantly reduced price on products storewide. Starpower was also featured on the cover of the Robb Report.



In 2006, Starpower moves its Oak Lawn store to the popular Uptown neighborhood on Knox Street near Highland Park. During this time, Google buys YouTube and Time magazine names “You” ‘Person of the Year’ due to the popularity of online videos.



In 2007, Starpower expands to the suburbs and the Southlake showroom opens its doors near Southlake Town Square. During this time, Blu-ray becomes the new standard of home video beating out HD-DVD.



In 2008, Starpower expands to Arizona and opens its 4th showroom in Scottsdale at the Shops at Chauncey Ranch.



In 2009, Starpower is voted “best in American” by Twice Magazine and is awarded the Twice award for the first time. Currently, Starpower has won the award 4 years in a row and anticipate many more!



In 2013, Starpower’s flagship location in North Dallas underwent a multi-million dollar remodel and becomes a full service design showroom featuring Luxury Living concepts with appliances, electronics, flooring and more under one roof.


Come celebrate 20 years with us! Visit our North Dallas, Uptown, Southlake or Scottsdale location to experience the Star Treatment today. Plus check out some of our Starpower Anniversary specials:


  • A FREE 48-inch LED TV with the purchase of select Samsung Curved SUHD LED TVs. See store for details.
  • Over $700 off a 65-inch Samsung 1080P Smart LED TV for only $1088!
  • a Pioneer Elite 5.2 channel receiver for only $428!
  • 50% off an Epson 1080p Pro Cinema 3D demo projector! Now only $1749!
  • 50% off power recline on all custom-made 100% leather seating
  • A Sonos HiFi wireless Playbar for $699. The sound bar for music lovers.


Request a Quote

CEDIA 2015 Wrap-Up: Refining the Home Cinema Experience


CEDIA took over our backyard this weekend! The word “CEDIA” wrapped around Reunion Tower and sprawled across the Omni Hotel. Thousands of people rushed into Dallas to get a glimpse of the future home experience. Meanwhile, inside the Kay Bailey Hutchinson Convention Center, just miles from our North Dallas and Uptown showrooms, we were experiencing all the jaw dropping demos, new technology, gadgets and energetic music that CEDIA offers.

Last year, we concluded that CEDIA 2014 had some long-lasting industry trends such as 4K, laser projection and the introduction of multi-dimensional sound (Check out the post here). This year, 4K Ultra HD, DTS:X and Dolby Atmos were out in full force yet again. Together, these technologies combine to create the ultimate home cinema experience.



4K Ultra HD content

We saw 4K being integrated into everything, from Dish’s 4K Joey set-top box to the ultra-thin LG curved displays. There are more 4K projectors, 4K TV’s and 4K content options than ever before. Plus, there’s more on the way! There has been a lot of buzz over the recently announced 4K Blu-Ray players. But there hasn’t been any definitive answers on when we can expect to see them in the U.S. and what content will be available upon launch.


When we brought this up to Kaleidescape they had an answer: the Kaleidescape Strato Movie Player, the industry’s first 4K Ultra HD high-dynamic-range movie player. The Strato is a slick movie player with a 6 TB internal hard drive capable of playing 4K Ultra HD content at up 60fps. It can store up to 100 4K Ultra HD movies, 150 Blu-ray quality movies or 900 DVD quality movies. We got a hands-on demo with these new Strato players and were very impressed. They were very responsive and quick to load movies and skip scenes, even with the hefty 4K content. At launch, early next year, there will be around 100 4K Ultra HD titles available priced between $25 and $35 each. But, how are you going to view all those beautiful 4K titles?



Cinema quality 4K projectors

Sony debuted three new home-theater projectors, the VPL-VW665ES, the VPL-VW365ES which are both capable of delivering 4K resolution with HDR and the VPL-HW65ES which is 1080p. All three models support active 3D with 3D glasses. The two 4K models are equipped with Sony’s Triluminos image-processing engine, and both support Sony’s Motionflow picture technology, which is designed to deliver clearer images when displaying fast-moving content.


Want the best there is? Then you’ll want Sony’s new liquid-cooled 4K Ultra HD projector. Why liquid cooled? Video projectors can get very hot when watching long movies such as Interstellar. An internal fan will usually keep them cool but fan noise can become loud and distracting. So, Sony developed a new liquid-cooling system to allow the projector to stay cool and quiet. This is also the world’s first projector designed specifically for home theater use to provide full 4K resolution with a laser light source. Priced at $60,000, this may be a bit high but our jaws dropped when we saw the epic Blackwater battle scene from Game of Thrones up-scaled in near 4K quality.


JVC also unveiled three new projectors in its new e-Shift 4 projector line. These are the company’s fourth generation of D-ILA-based (liquid crystal on silicon) projectors that produce images that are processed to near 4K Ultra HD quality. The latest models are both brighter than JVC’s earlier generation models and provide the industry’s highest native contrast ratio of 150,000:1 (1,500,000:1 dynamic). While the projectors still don’t present “native” 4K Ultra HD images, the near 4K quality may fool you into thinking it is true 4K.



All the screens

To get the best out of a 4K projector you’ll need a great screen. The good people at Screen Innovations have outdone themselves this time. S.I. unveiled new screens designed to bring out the best picture your projector can dish out.


The IntelliMask screen is a constant image-height “non-masking masking system” which expands and contracts on its own. This allows you to maximize your viewing experience when switching from a standard HD aspect ratio to a true cinematic movie ratio. S.I also showed off its impressive 160-inch “Revolve” screen which they’re calling a “roll-able television.” The screen features Slate ambient light rejection screen material which is the same material they put on the space station back in June. What’s cooler is that an image of our solar system is etched into the end cap. As it rolls up, you’ll see the planets revolve around the sun. Pretty cool!



Beautiful sound

At CEDIA, speakers are everywhere. Music is blasting and movies are playing. Cinema demos just wouldn’t be the same without a great audio system in place. But, amazing sound isn’t the only thing that makes for a great speaker.

Starpower-Paradigm      Starpower-Paradigm-Speakers

Year after year, Paradigm continues to make sound look good. This time was no exception. Paradigm showed off an all-new, hand-build concept speaker with a gorgeous vortex design. Take a look! You can almost see the sound blasting out of these things. The speakers feature the widest dynamic and frequency range for the ultimate sound reproduction: 15hz to over 40 HZ, over 120 dB in room sound pressure levels. Just a few steps away, Martin Logan unveiled a pair of new Dolby Atmos height effects speakers. These new stand-alone Motion AFX speakers sit atop Motion Towers (or other floor standing speakers) and fire sound upward allowing for multidimensional sound. This is a great solution if you’re looking to add Dolby Atmos to your pre-existing non-Atmos enabled speaker system.


Recently, multiple manufactures have been rolling out receivers which support the new Atmos and DTS:X audio formats. At CEDIA, Sony threw their hat in the ring with its all-new ZA5000ES AV receiver. This is Sony’s first receiver to support Dolby Atmos object-based audio. What’s cool is the receiver has the ability to upgrade to add DTS:X support through a future firmware update. The receiver also includes HDMI 2.0a/HDCP 2.2 input and HDR pass-through.

CEDIA was extremely exciting this year and we can’t wait to see what’s in store next year! We should see more integration of 4K Ultra HD and multi-dimensional sound in the future. See you next year CEDIA!




Special Thanks:

A special thanks goes to James Loudspeaker. We recently acquired a special pair of custom-built speakers by James Loudspeaker. There are only 2 pairs of these speakers in the world and our Starpower Showroom at Knox & Cole is the only place in the Western Hemisphere to have them. (We hear the other pair is in Dubai).